Group CRM Lead

Top of Minds EN
Group CRM Lead
- Analytics - Consumer - Amsterdam - Published on: 16 January 2026 - Minimum of 10 years' experience - 211 views
Requirements* - Over 10 years of experience - Including at least 5 years in a (functional) leadership or coordinating position - In data-driven marketing or CRM roles - Deep knowledge of marketing automation and digital engagement strategies - Background in an international, consumer-facing organization - Comfortable navigating a constantly evolving environment - Strong stakeholder manager - Willing to travel regularly
* Research shows that while male candidates feel confident enough to apply when they meet about 60% of the requirements, female candidates only apply when they tick every box. So if this role has your name on it, but you're not sure about the criteria, we still want to hear from you.
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Postcode Lottery Group brings together charity lotteries across five European countries under a shared mission. In this dynamic context, the Group CRM Lead steers a coordinated approach to CRM, enabling markets to leverage collective insights and expertise. This is an exciting moment to step in and make a tangible impact across all markets. About Postcode Lottery Group
The Postcode Lottery Group is an international foundation-owned company driven by a social purpose, combining business with ideals. Its mission is to set up and operate charity lotteries globally, raising as much funding as possible to support initiatives working for a healthier, fairer, greener world - from local grassroots charities to large international NGOs.
The Group is currently active in five European countries, each with its own locally operated charity lottery. The Netherlands, where the lottery started in 1989, represents the largest operation within the Group. Sweden and the United Kingdom - both active since 2005 - host well-established lotteries with a strong focus on long-term support ...